Top 5 Fashion Games in Colombia Q1 2022: Unified Platform Performance

During the first quarter of 2022, the top 5 fashion games in Colombia exhibited notable trends in downloads, revenue, and active users on a unified platform. Data from Sensor Tower provides insights into the performance of these applications.

Project Makeover saw a peak in weekly revenue at $3.4K during the week of January 24. Despite a general decline in weekly downloads from 39K at the beginning of January to around 10K by the end of March, the app maintained a relatively stable number of weekly active users, fluctuating between 133K and 110K.

Covet Fashion: Dress Up Game experienced its highest weekly revenue in mid-February at approximately $2.7K. Downloads remained low and steady, starting at around 1K and slightly decreasing to under 500 by the end of March. Weekly active users showed a gradual decline from 5.6K to around 4.4K.

Super Stylist Fashion Makeover saw a significant increase in weekly downloads, peaking at 35K in mid-March. Revenue also showed a rising trend, reaching a high of $257 in the first week of March. Active users increased from around 110K to 168K by the end of the quarter.

Producer: Choose your Star had a notable decline in both downloads and revenue. Weekly downloads dropped from 1.3K to nearly zero by the end of March, and revenue fell from $299 at the start of January to $19 in the final week of March. Active users also decreased significantly from 2.8K to 1.5K.

Makeover Games: Makeup Salon maintained consistent weekly revenue around $150 throughout the quarter. Downloads fluctuated, starting at 18K, dipping in January, and stabilizing around 8K in March. Active users saw a peak of 52K at the beginning of January before settling around 24K by the end of March.

For more detailed insights and data on app performance, visit Sensor Tower.